Frequently Asked Questions

What is Market Research?

Market research is the activity of gathering information about consumers’ needs and preferences. The opinions and information gathered are used by organisations to shape their products and services.



What is Crowdology?

Crowdology is the fastest growing online panel, where members complete paid surveys for market research. Market researchers from businesses, agencies, education, media and government contact us to gather information and opinions from our panellists, who represent the diverse demographics of the population.



Will I be sent lots of invites for surveys that are not completely relevant to me?

We try to avoid inviting you to surveys that aren’t suitable for you. You can help us by keeping your profile up to date, allowing us to send targeted survey invites, bespoke to you.



How can I take part in more surveys?

The more profile information you provide, the more likely you are to receive survey invites relevant to your demographic. We aim to match the number of surveys given to you with your level of interest in completing them.


Do I have to participate in every survey I am invited to do?

Not at all, you have full control over which market research you take part in. We aim to invite members to participate in surveys that are relevant to their interests based on their profile information.


What kinds of questions will I have to answer when taking a survey?

Market research subject matter can vary, but we try to ensure our surveys are quick and fun to complete. Many of our studies focus on everyday topics, products and popular issues which go on to get coverage in leading journals, magazines and other media.


How long is a typical survey?

The length of a survey depends on the subject matter and type of survey you are completing. Most of our surveys take between 5 and 10 minutes – perfect for a coffee break, between meetings or the bus ride home.

At Crowdology™ we believe in keeping our rewards simple and our payment process straightforward. Each survey has a cash incentive stated at the beginning, along with the estimated time to complete the survey. You can cash out your rewards to PayPal from as little as $8, or if you prefer, as a $10 Amazon Gift Certificate.


How much can I expect to earn for completing surveys?

We want to be realistic and we know that taking paid online surveys is not going to make you a millionaire (or us – we’re not sitting in the Bahamas writing this!). Our aim is to provide an enjoyable way for our panellists to earn a little bit extra whilst shaping the products and services of the future.

Rewards vary depending on the length of the survey you complete. Our longest studies pay up to $10, while the majority of our quick, coffee-break surveys pay from 24¢ to $2. These are more frequent, enabling you to quickly build your balance.



Will I be rewarded for every survey I complete?

Yes, every survey you fully complete will earn a cash reward. Our regular surveys are relevant to most Crowdology™ panellists; however, sometimes a specific profile is needed and not everyone will fit the criteria. You will not be paid for answering the quick screening questions (e.g. what brand of mobile phone do you own?), and this information will not be used as part of the research.



When will the rewards be credited to my account?

Rewards are instant for most surveys and you will see them added to your balance upon completion. However, some survey providers pay rewards after completing a quality assurance process. For these surveys, the rewards can take up to four weeks to appear in your account. If you successfully completed a survey and the reward has not been credited within four weeks please contact our support team at:



How do I redeem my rewards?

Rewards are redeemed in cash via PayPal or as Amazon Gift Certificates, simply follow these steps:

  1. Login to your account dashboard as normal
  2. Click on “Rewards” to view your balance
  3. Select “Amazon” or “PayPal” to redeem your rewards via your preferred method

Payments are sent to the email address you use to receive surveys. Amazon gift certificates are sent directly to your inbox (please check your junk email folder too). PayPal transactions are sent to the PayPal account registered with your email address.

If your PayPal account uses a different email address, you will need to link your Crowdology email in the PayPal account settings menu. PayPal allows multiple email addresses to pay into the same account.


How long will it take to receive my rewards?

PayPal transfers appear in your account within 2 business days of the request being made. During busy periods it can take up to 4 business days to process payments to PayPal. This may seem long, but this is due to extra security measures in our systems to protect you from fraud and ensure rewards are paid to the correct people.

Amazon Gift Certificates take up to four weeks to arrive in your email inbox.

You will have the option to cash out your rewards for payment when you have a minimum of $8 in your account.

If you redeem with Amazon vouchers you will need a minimum of $10 in your account.



Do I need a PayPal account?

We exclusively use PayPal because it’s efficient, popular and well-respected. This keeps administration costs low, so we can pay our members more.

If you want to withdraw via PayPal you will need a personal PayPal account. It’s free and simple to set up – please visit the PayPal website for more information.

Don’t worry if you’ve already cashed out without creating an account, PayPal will contact you with instructions on how to receive your  payment.



Can I have a different email address than the Crowdology™ one for my PayPal account?

Your Crowdology™ and PayPal email addresses need to be the same. If your PayPal account uses a different email address, you will need to link your Crowdology email in the PayPal account settings menu. PayPal allows multiple email addresses to pay into the same account.



Will I be charged for using PayPal?

PayPal charges a 2% handling fee, which will be deducted from the total you receive.

Our utmost concern is protecting the privacy of our community. The best way we can build trust and protect the privacy of our panelists is by ensuring security of the information shared with us. We do this in several ways.



How is my data protected?

Crowdology™ follows the General Data Protection Regulation (GDPR) in EU law to protect the data and privacy of all panel members whether they are registered with the Crowdology panel in the UK or USA, so you can rest assured that your information will not be abused in any way. We are a division of MIG Global Ltd. Registered in Scotland. Company No.: SC281352. Registered Office: Biteda Limited, 111 Bell Street, Glasgow, G4 0TQ. – a Market Research Society Company Partner which undertakes all research in accordance with the Market Research Society Code of Conduct and ESOMAR guidelines. MIG Global Ltd. is also registered with the Data Protection Agency – registration number Z9612525.



Will I receive emails from third parties?

We will never pass your contact details to third parties. By registering with us, you are only agreeing to participate in legitimate market research surveys for Crowdology™ and our parent company MIG Global Ltd.



What information do you need to collect on me as a panel member?

When registering with Crowdology™ we ask for basic demographic information to be able to send targeted, suitable surveys. If you choose, you will be able to provide more detailed information, such as whether you drive a car, have children or own a property.

The more profiling information you complete, the more surveys you are likely to receive which suit your circumstances or interests. For more specialist surveys, we may ask additional screening information to determine your eligibility.



Can I cancel my membership of the Crowdology online community?

We hope you stay with us, but if you no longer wish to participate then you are free to deactivate your account at any time. Each survey invite includes a cancellation link at the footer of the email.  Alternatively, you can contact our support team at

Please note that once you deactivate your account, we will not be able to pay you any outstanding rewards that you have accumulated. Re-joining Crowdology™ at a later date will not reinstate previously accumulated rewards. These rewards cannot be carried forward into a new account.

Who can join Crowdology?

Anyone can join Crowdology™, providing you are 18 and have access to the internet. Since we are a US-based community you will also need to be currently resident of the United States with a valid US postcode. Other than that, all we ask is that you enjoy taking part in opinion surveys and that you give open, honest answers.



Does it cost to join?

There is no cost to join. In fact it’s the other way round – Crowdology™ pay members for taking part in our opinion surveys.



How does the registration process work?

Simply complete the short registration form and you will be sent an activation email to the email address you provided. The activation email will contain a validation link that you must click on in order to finalise the creation of your account.

You’ll then be able to login and complete your personal profile.



How do I enter my postcode?

We simply need your district area – this is the first three or four digits of your Post Code.



Do I need to complete my personal profile?

You may still complete surveys even if you haven’t completed your full profile. However, a completed profile means you are more likely to be sent surveys that are relevant to you.



Can I create more than one Crowdology account to earn extra money?

Having more than one Crowdology account would damage survey results and we trust you understand this is not allowed. We reward our members fairly for taking part in market research, providing they are honest with their responses. Our advanced systems are able to identify multiple account entries and prevent duplicate participation in surveys.

We also undertake quality checks of completed surveys before allocating rewards. Members who don’t abide by these rules run the risk of having their accounts deleted and forfeiting their reward. This is made clear in our Terms & Conditions, which you accept on registration.


How do I change my email address after registering?

To change the email associated with your account, please contact our support team at indicating the new email address you would like to use for your account.

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